The Italian fashion house will auction the clothes and runway decor from its most recent men's and women's shows to raise money for educational programs.
Author:Dara PrantPublish date:Jul 20, 2020Prada released it's Fall 2020 campaign on Monday, and its visual offering looks a bit different this season: Instead of linking up with a big-name photographer, the Italian fashion house teamed up with a world-renowned auction house — Sotheby's. The goal of the collaboration is to take action after months of lockdown imposed by the Covid-19 pandemic.
In lieu of a traditional studio shoot with one lensman, Prada credits Daniel Arnold, Phil Meech, Kevin Tachman and Gigi Hadid for the backstage photography; Oliver Rizzo for styling; and Ferdinando Verderi for his creative direction. Their combined creative efforts result in a special visual product that was put together by people who could not physically come together.
Nederland Laatste Nieuws, Nederland Headlines
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